Run data-driven programmatic media buying campaigns in India with access to 250+ premium platforms including OTT and Connected TV.
Trzy Next delivers advanced programmatic media buying solutions in India, helping brands reach the right audience at the right time using data-driven advertising technology. Instead of manually buying ad space, programmatic media buying uses automated platforms to purchase premium digital inventory in real time.
This approach ensures better targeting, transparency and performance across digital channels.
What is Programmatic Media Buying?
Programmatic media buying is the automated process of buying digital advertising space using technology platforms and real-time bidding. It allows advertisers to reach specific audiences based on data such as demographics, interests, behavior, location and device usage.
Unlike traditional media buying, programmatic advertising focuses on:
- Audience-first planning
- Real-time optimization
- Measurable performance
- Scalable reach across platforms
Trzy Next & The Trade Desk
Trzy Next is a partner of The Trade Desk, one of the world’s leading demand-side platforms (DSPs).
Through The Trade Desk, Trzy Next enables advertisers to access premium digital inventory across OTT, Connected TV, mobile, desktop and video environments.
This partnership allows:
- Advanced audience targeting
- Brand-safe premium placements
- Transparent reporting and insights
- Real-time campaign optimization
Access to 250+ Premium Digital Inventory
Trzy Next provides access to 250+ premium publishers and platforms, ensuring high-quality ad placements instead of low-value impressions.
Advertisers can run campaigns across:
- OTT & Connected TV
- Premium video platforms
- Mobile and desktop web
- In-app environments
All inventory is selected with a focus on brand safety and quality reach.
Top OTT & Premium Platforms Available
Through programmatic media buying, Trzy Next enables advertising on leading platforms, including:
- JioHotstar
- MX Player
- Sony LIV
- Zee5
- Voot
- Amazon Fire TV ecosystem
- Samsung Smart TV ecosystem
- Android TV platforms
- YouTube Connected TV
- Premium publisher OTT apps
These platforms help brands reach audiences in high-attention, full-screen environments.
Why Brands Choose Trzy Next for Programmatic Advertising
- Partnership with The Trade Desk
- Access to 250+ premium inventory sources
- Strong focus on OTT and Connected TV advertising
- Data-led audience targeting
- Transparent reporting and performance tracking
- End-to-end campaign planning, execution and optimization
Use Cases for Programmatic Media Buying
- Brand awareness campaigns
- Product launches
- Performance and conversion-focused campaigns
- OTT and Smart TV advertising
- Regional and national reach campaigns
Programmatic Advertising Done Right
Trzy Next helps brands move beyond basic digital ads by using programmatic media buying to deliver measurable business outcomes. Every campaign is planned with clear objectives, executed using premium inventory and optimized continuously for performance.
Trzy Next combines technology, data and premium media access to deliver smarter digital advertising at scale.
Get The Best Programatic Advertising Services In India By Trzy next: https://trzynext.in/programmatic-advertising/

