Rubyx Credit Card: How To Apply This Card

Here we will discuss about the rubyx credit card . What are the key benefits , features and eligibility for using it.

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Introduction (1)

The ICICI Bank Rubyx Credit Card is a premium credit card designed for individuals who value exclusive benefits, high rewards, and elevated lifestyle services. This card is tailored to provide a luxurious experience with its comprehensive suite of perks, making it an excellent option for frequent travelers, shopping enthusiasts, and those who appreciate premium services.

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History of the Rubyx Credit Card (2)

Early 2010s – ICICI’s Focus on Premium Cards:

• ICICI Bank has long been a leader in India’s banking sector, offering a variety of credit cards that cater to different consumer segments. The bank initially focused on affordable credit cards for the masses.
• However, by the early 2010s, ICICI Bank started to focus more on the affluent segment of the market, launching premium credit cards that offered enhanced features, higher credit limits, and exclusive benefits.

2013 – Launch of Premium ICICI Credit Cards:

• ICICI Bank launched the “Sapphiro” and “Coral” cards, targeting individuals with a higher income and offering exclusive rewards, travel benefits, and concierge services. This marked the beginning of ICICI’s entry into the luxury credit card market.
• The cards were part of ICICI’s strategy to cater to high-net-worth individuals looking for a more luxurious and personalized banking experience.

2017 – Introduction of Rubyx Credit Card:

• The Rubyx Credit Card was officially introduced as part of ICICI Bank’s premium offering, designed to provide even more exclusive rewards and perks than its predecessors like the ICICI Sapphiro card.
• Rubyx was positioned as a dual-card offering, offering two distinct versions—Primary and Supplementary cards—allowing individuals and their families to benefit from the card’s advantages.
• The Rubyx Credit Card was designed specifically for individuals who value luxury travel, shopping, and dining experiences. The card featured generous reward points, premium travel insurance, lounge access, exclusive concierge services, and discounts at luxury retailers and partners.

Growth and Popularity:

• Over the years, the Rubyx Credit Card has gained popularity among Indian consumers, particularly professionals and entrepreneurs who travel frequently and enjoy shopping at premium outlets.
• It quickly became recognized as one of the top premium cards in India, offering 6 Reward Points per ₹100 on international purchases, access to airport lounges, and a no foreign transaction fee feature, making it an attractive option for international travelers.

2020s – Continued Refinement:

• In the recent years, ICICI has continually refined the Rubyx Credit Card, improving its reward structures, offering special promotions, and introducing additional services such as mobile phone protection and customized concierge options.
• The card has also aligned itself with major global brands for exclusive offers, making it even more appealing to those seeking luxury experiences.

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Why the Rubyx Card Stands Out:

• Dual-Card Feature: Rubyx provides a dual-card option, allowing for greater flexibility, especially for families or couples who wish to pool their rewards.
• Focus on Luxury Travel: With airport lounge access, travel insurance, and exclusive concierge services, Rubyx stands out in the premium segment by emphasizing luxury travel benefits.
• International Recognition: As a part of the Visa Signature or Mastercard World network, the Rubyx Credit Card is accepted in over 200 countries, positioning it as an ideal choice for international users.
• Exclusive Rewards and Discounts: The card offers a tailored rewards program that provides points for high-end dining, luxury shopping, and premium hotel stays.

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Key Features of the ICICI Bank Rubyx Credit Card (3)

1. Dual-Card Offering:
   • The Rubyx Credit Card comes as a dual-card product, meaning it offers two different versions: the Primary Card and a Supplementary Card. This allows family members to benefit from the same rewards, making it great for joint users.
2. Reward Points System:
   • Accelerated Reward Points:
     • Earn 6 Reward Points per ₹100 spent on all international spends (useful for travelers).
     • Earn 4 Reward Points per ₹100 on domestic spends for categories like dining, entertainment, and shopping.
     • Earn 2 Reward Points per ₹100 on all other retail purchases.
   • Bonus Points: Get bonus points for spending on specific categories, such as travel, restaurants, or premium retailers.
3. Welcome Benefits:
   • New applicants get an attractive Welcome Bonus (typically 5000 bonus reward points or equivalent in cashback or vouchers) upon meeting the spending threshold.
   • Special gifts or vouchers worth a set amount may be included with the card’s welcome package.
4. Annual Fee:
   • The ICICI Rubyx Credit Card comes with an annual fee, generally in the range of ₹2,000 to ₹3,000 depending on the offer and the version of the card. However, the fee is often waived or reduced if the cardholder meets the annual spending threshold.
5. No Foreign Transaction Fee:
   • The ICICI Rubyx Credit Card is ideal for international travel, as it typically has no foreign transaction fees, making it a great option for overseas purchases without incurring extra costs.

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Benefits of the ICICI Bank Rubyx Credit Card (5)

1. Luxury Travel Benefits:
   • Airport Lounge Access:
     • Complimentary access to lounge services at over 1,000 airports worldwide, including exclusive lounges in India and abroad (via the Priority Pass membership).
   • Travel Assistance:
     • Travel insurance that covers loss of baggage, trip cancellation, and medical emergencies while traveling abroad.
     • Additional benefits such as concierge services to assist with bookings and event reservations.
2. Exclusive Shopping Benefits:
   • Cashback and Discounts:
     • Enjoy special discounts and cashback offers with leading luxury retailers, department stores, and online shopping platforms.
   • E-commerce and Dining Offers:
     • Get access to exclusive deals, seasonal sales, and promotions when shopping at partner merchants.
3. Reward Points Redemption:
   • Points earned on the card can be redeemed for a variety of options, including:
     • Flight bookings with major airlines.
     • Hotel stays with luxury chains and travel agencies.
     • Gift vouchers, gadgets, or shopping vouchers from top retail partners.
     • Cashback or statement credits.
4. Enhanced Protection and Security:
   • Zero Liability Protection:
     • Protection against unauthorized transactions in case your card is lost or stolen.
   • Purchase Protection:
     • Covers accidental damage or theft of items purchased with the card.
   • EMV Chip Technology:
     • The card comes with EMV chip technology, providing enhanced security for card transactions, both online and in-store.
   • Fraud Detection & Alerts:
     • Real-time alerts via SMS or email for all transactions, helping you stay on top of your spending and detect any fraudulent activity immediately.
5. Exclusive Concierge Service:
   • Access a 24/7 concierge service that helps with tasks like booking restaurants, arranging travel itineraries, securing tickets to events, and more. It is a significant perk for busy professionals or luxury travelers.

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Eligibility and Fees

1. Eligibility Criteria
   • Minimum age: 23 years (primary cardholder).
   • Minimum income: ₹50,000 per month (salaried) or ₹6 lakh annually (self-employed).
2. Fees and Charges
   • Joining Fee: ₹3,000 + GST.
   • Annual Fee: ₹2,000 + GST (waived if annual spend exceeds ₹3 lakh).
   • Interest Rate: 3.40% per month.

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How to Apply for the ICICI Bank Rubyx Credit Card

1. Online Application
   • Visit the ICICI Bank website or mobile app.
   • Fill out the application form with your details.
   • Upload the required documents (proof of identity, income, and address).
2. Offline Application
   • Visit your nearest ICICI Bank branch.
   • Complete the application form and submit it with your documents.

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Documents Required For Applying This Credit Card

1. Identity Proof

This helps verify your identity for security purposes.

• Passport
• Aadhaar Card
• Voter ID
• Driver’s License
• PAN Card
• Government-issued ID

2. Address Proof

This document verifies your current residential address.

• Aadhaar Card (if not used as identity proof)
• Passport
• Utility Bills (electricity, gas, water, or landline phone bill) – not older than 3 months.
• Bank Statement – with your name and address, issued within the last 3 months.
• Ration Card
• Rental Agreement or Lease Agreement (if applicable)

3. Income Proof

This is necessary to assess your eligibility for the Rubyx Credit Card. It ensures that you meet the income threshold for approval.

• Latest Salary Slip (for salaried individuals) – usually the last 2-3 months’ salary slips.
• Income Tax Return (ITR) or Form 16 (for self-employed individuals or business owners).
• Bank Statements (for the last 3-6 months) – to demonstrate regular income.
• Other Income Proof (if applicable) – such as rental income, investments, or any additional sources of income.

4. KYC (Know Your Customer) Documents

This is typically a part of the identity and address verification process. The documents you provide for identity and address proof generally serve this purpose.

5. Photograph

• Passport-sized Photograph: A recent, clear photograph of the applicant.

6. Signature Verification

Some banks may also require a signature to be submitted, either physically or digitally.

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Additional Documents (if applicable):

• Business Proof (for self-employed individuals): This may include documents like business registration, GST registration, and business balance sheet for the last 2-3 years.
• Co-Applicant Documents (if applying with a co-applicant): The same set of documents (Identity, Address, and Income Proof) would be required for the co-applicant.

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Why Choose the ICICI Bank Rubyx Credit Card?

1. Dual Network Benefits
   With access to both Visa and Mastercard perks, users can enjoy enhanced flexibility.
2. Exclusive Rewards
   Earn more on international and luxury spending categories.
3. Affordable Luxury
   Access premium benefits like discounted movie tickets and dining offers without a hefty annual fee.
4. Holistic Coverage
   Covers diverse lifestyle needs including travel, wellness, and entertainment.

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Comparison with Similar Credit Cards

Feature	ICICI Bank Rubyx	HDFC Regalia	SBI Elite
Reward Points	4 points/₹100	2 points/₹150	2 points/₹100
Lounge Access	Yes	Yes	Yes
Joining Fee	₹3,000	₹2,500	₹4,999
Travel Insurance	Yes	Yes	Yes

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Maximizing the Benefits of Your Rubyx Card

1. Use the Card for International Spending
   Leverage higher reward points for overseas purchases.
2. Book Travel and Movies
   Enjoy significant savings on flights, hotels, and entertainment.
3. Monitor Reward Points
   Regularly check your ICICI Bank app or portal to ensure you don’t miss redeeming your points.
4. Meet Spend Thresholds
   Spend ₹3 lakh annually to waive the annual fee.

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Additional Benefits Of This Credit Card

The ICICI Rubyx Credit Card offers a range of additional benefits designed to enhance your lifestyle and financial flexibility. Some of the key benefits include:

1. Welcome Benefits

• Bonus Reward Points on the first transaction or sign-up.
• Exclusive offers like discounts and deals from premium brands and partners.

2. Reward Points

• Earn reward points on all purchases, with enhanced points on dining, groceries, and online shopping.
• Accelerated points on specific categories or merchants (such as e-commerce).

3. Complimentary Lounge Access

• Enjoy complimentary airport lounge access across major airports in India and select international airports.
• Ideal for frequent travelers who want comfort before their flights.

4. Culinary Treats Program

• Get dining discounts and special offers at partner restaurants, allowing you to save on your food bills.

5. Fuel Surcharge Waiver

• Waiver on fuel surcharge at select fuel stations in India, making it easier to save on refueling.

6. Travel and Insurance Benefits

• Travel insurance coverage for trip delays, baggage loss, and medical emergencies during international travel.
• Purchase protection for items bought using the credit card.

7. Exclusive Shopping Offers

• Access to special deals and discounts with leading online retailers and stores.
• Periodic shopping discounts on fashion, electronics, and more.

8. EMV Chip Technology & Contactless Payments

• Enhanced security features such as EMV chip for in-store purchases and contactless payment options for easy and fast transactions.

9. Balance Transfer and Cash Withdrawal

• Balance transfer facility with low-interest rates, helping you consolidate your credit card dues.
• Cash withdrawal facility (with applicable charges).

10. Flexible Payment Options

• Enjoy the ability to convert large purchases into easy EMIs for better financial management.
• Online payments and automated bill payments for convenience.

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Pros of the ICICI Rubyx Credit Card

1. Welcome Benefits and Rewards
   • Attractive welcome benefits with bonus reward points.
   • Earn reward points on all purchases, including enhanced rewards on dining, groceries, and online shopping.
2. Premium Lounge Access
   • Complimentary airport lounge access at major airports in India and select international locations.
3. Culinary Treats Program
   • Exclusive dining discounts at partner restaurants, which can significantly reduce food expenses.
4. Travel and Insurance Coverage
   • Travel insurance benefits such as coverage for lost baggage, flight delays, and medical emergencies.
   • Purchase protection for items bought using the credit card.
5. Fuel Surcharge Waiver
   • Fuel surcharge waiver at select fuel stations, providing savings on refueling.
6. Enhanced Security Features
   • EMV chip technology for secure transactions and contactless payments for fast and easy purchases.
7. Flexible Payment Options
   • Ability to convert large purchases into EMIs, making it easier to manage big-ticket expenses.
8. Exclusive Shopping Offers
   • Access to exclusive shopping discounts and deals with leading retailers.

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Cons of the ICICI Rubyx Credit Card

1. Annual Fee
   • The card comes with a higher annual fee compared to basic credit cards, which might not be worth it for users who don’t utilize the benefits frequently.
2. Foreign Transaction Fees
   • There is a foreign transaction fee of 3.5% on international purchases, which can add up if you travel abroad frequently.
3. Limited Lounge Access
   • Lounge access is limited to certain airports and may not be as extensive as that offered by other premium cards.
4. High-Interest Rates
   • High-interest rates apply if you carry forward a balance, especially if you don’t pay the full bill on time.
5. Eligibility Criteria
   • The card may have strict eligibility criteria, such as a good credit score and high income, making it harder for some people to get approved.
6. Minimum Redemption Threshold
   • You may need to accumulate a minimum amount of reward points before they can be redeemed, which could be inconvenient for some users.
7. Cash Withdrawal Fees
   • Cash withdrawal fees apply if you use the card for ATM withdrawals, and the interest charges can be high.

The ICICI Rubyx Credit Card is designed to cater to individuals seeking a premium card with a wide range of lifestyle benefits and rewards. Offering a mix of travel perks, shopping discounts, and exclusive offers, this card is ideal for those who want to enhance their everyday spending experience while earning valuable rewards.

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Conclusion

The ICICI Rubyx Credit Card is a premium card that offers an extensive range of benefits, making it a top choice for individuals who value luxury, exclusive rewards, and travel perks. Its welcome benefits, reward points on everyday purchases, and lifestyle features such as airport lounge access, dining discounts, and travel insurance are perfect for those who have a high spending capacity and frequent travel plans.

However, it does come with some considerations, such as its annual fee and foreign transaction charges, which may not justify the cost for casual users. The card’s eligibility criteria also favor individuals with good credit scores and higher incomes, limiting its accessibility for some.

In summary, the ICICI Rubyx Credit Card is ideal for those who can fully leverage its benefits, especially frequent travelers and individuals who frequently dine out or shop online. If you are looking for a card that provides premium rewards, extensive travel perks, and enhanced security features, the Rubyx Credit Card is a solid choice. However, those who do not utilize the card’s features regularly may want to weigh the costs before applying.

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